Fishing Baits & Lures

A valuable combination of refined energy, unpredictable action and visual stealth, the new Z-Man JackHammer StealthBlade adds an exciting new chapter to the book of...

A valuable combination of refined energy, unpredictable action and visual stealth, the new Z-Man JackHammer StealthBlade adds an exciting new chapter to the book of...

Designed to be paired with the Finesse TRD, Finesse ShadZ, TRD TubeZ or Hula StickZ to create the perfect Ned Rig, the Zman Finesse Shroomz...

Unparalleled softness, action, and ElaZtech durability merge to create the most bulletproof swimbait on the market. Inspired by Z-Man's renowned three-inch MinnowZ, fresh and saltwater...

Back by popular demand and formerly known as the Rain MinnowZ, the Zman TRD Minnowz are a preferred profile of Midwest Finesse enthusiasts, including Ned...

Unparalleled softness, action, and ElaZtech durability merge to create the most bulletproof swimbait on the market. Inspired by Z-Man's renowned three-inch MinnowZ, fresh and saltwater...

The Zman Finesse TRD is designed specifically for the Midwest Finesse style of fishing, more commonly known as the Ned Rig, which has been gaining...

The Zman Finesse TRD is designed specifically for the Midwest Finesse style of fishing, more commonly known as the Ned Rig, which has been gaining...

Designed to be paired with the Finesse TRD, Finesse ShadZ, TRD TubeZ, or Hula StickZ to create the perfect Ned Rig, the Finesse ShroomZ jighead...

Engineered with a solid nose for easy rigging on Finesse ShroomZ jigheads, the 2.75in TRD TubeZ exemplifies, quite simply, the perfect Ned Rig-sized tube bait...

The preeminent finesse jighead for systematic finesse, swimbait and soft jerkbait fishing, the Finesse EyeZ Jighead calls on a low-center-of-gravity head with Z-Man’s grooved Stabiltrack...

Incorporating the familiar profile and irresistible action found in the hugely popular Finesse TRD, the upsized Big TRD draws even more attention to help trigger...

The Zman Finesse TRD is designed specifically for the Midwest Finesse style of fishing, more commonly known as the Ned Rig, which has been gaining...

Crafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action tails with...

The culmination of nearly a decade of testing and tweaking ElaZtech finesse baits, the TicklerZ is arguably the most effective Ned Rig bait ever made....

As versatile as they are productive, super-tough, salt-impregnated ZinkerZ sink slowly and tantalizingly when fished unweighted. Rigged straight, Texas, Carolina, wacky, or drop shot style,...

The Finesse TRD (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more commonly known as the Ned Rig, which has...

Crafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action tails with...

This downsized ElaZtech swimbait delivers the incredible softness, swimming action, and 10X Tough durability of its larger brethren in a smaller package. Featuring Z-Man's exclusive...

The Rapala Giant Lure is a 29 inch version of the Original. These Giant Lures come packaged in giant Rapala style carton with the legend...

An ultra-realistic crayfish imitation, the TRD CrawZ was designed for Ned-rigging but is also ideal for use as a finesse jig trailer and even as...

Crafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action tails with...

A valuable combination of refined energy, unpredictable action and visual stealth, the new Z-Man JackHammer StealthBlade adds an exciting new chapter to the book of...

Designed around the knowledge that gamefish target the eyes of baitfish, the Zman Redfish Eye Jig Heads sport the largest eye of any jighead in...

Back by popular demand and formerly known as the Rain MinnowZ, the Zman TRD Minnowz are a preferred profile of Midwest Finesse enthusiasts, including Ned...

Back by popular demand and formerly known as the Rain MinnowZ, the Zman TRD Minnowz are a preferred profile of Midwest Finesse enthusiasts, including Ned...

The Zman Finesse TRD is designed specifically for the Midwest Finesse style of fishing, more commonly known as the Ned Rig, which has been gaining...

The Zman Finesse TRD is designed specifically for the Midwest Finesse style of fishing, more commonly known as the Ned Rig, which has been gaining...

Designed to be paired with the Finesse TRD, Finesse ShadZ, TRD TubeZ, or Hula StickZ to create the perfect Ned Rig, the Finesse ShroomZ jighead...

Featuring a segmented, fish-shaped body and forked tail that create an extremely lifelike baitfish profile, the RaZor ShadZ pulls double duty as a first-of-its-kind floating/diving...

This downsized ElaZtech swimbait delivers the incredible softness, swimming action, and 10X Tough durability of its larger brethren in a smaller package. Featuring Z-Man's exclusive...

The Zman Finesse TRD is designed specifically for the Midwest Finesse style of fishing, more commonly known as the Ned Rig, which has been gaining...

An ultra-realistic crayfish imitation, the TRD CrawZ was designed for Ned-rigging but is also ideal for use as a finesse jig trailer and even as...

Building upon the Original Chatterbait brand bladed swim jig's leadership position, in tackle boxes and on bass circuits the country over, the Zman 0.375 Ounce...

Designed to be paired with the Finesse TRD, Finesse ShadZ, TRD TubeZ or Hula StickZ to create the perfect Ned Rig, the Zman Finesse Shroomz...

Time and again, top anglers rely on the Zman Chatterbait 0.375 Ounce bladed swim jig to help fill livewells and cash tournament checks. This groundbreaking...

An ultra-realistic crayfish imitation, the Zman TRD Craw was designed for Ned-rigging but is also ideal for use as a Finesse jig trailer and even...

Designed to be paired with the Finesse TRD, Finesse ShadZ, TRD TubeZ, or Hula StickZ to create the perfect Ned Rig, the Finesse ShroomZ jighead...

A valuable combination of refined energy, unpredictable action and visual stealth, the new Z-Man JackHammer StealthBlade adds an exciting new chapter to the book of...

A valuable combination of refined energy, unpredictable action and visual stealth, the new Z-Man JackHammer StealthBlade adds an exciting new chapter to the book of...

A valuable combination of refined energy, unpredictable action and visual stealth, the new Z-Man JackHammer StealthBlade adds an exciting new chapter to the book of...

The Zman Finesse TRD is designed specifically for the Midwest Finesse style of fishing, more commonly known as the Ned Rig, which has been gaining...

A weedless version of the popular mushroom-shaped jighead, the Zman Finesse Shroomz Weedless features a double stainless multi-strand wire weedguard that makes it possible to...

Building upon the Original Chatterbait brand bladed swim jig's leadership position, in tackle boxes and on bass circuits the country over, the Zman 0.375 Ounce...

Time and again, top anglers rely on the Zman Chatterbait 0.5 Ounce bladed swim jig to help fill livewells and cash tournament checks. This groundbreaking...

Back by popular demand and formerly known as the Rain MinnowZ, the Zman TRD Minnowz are a preferred profile of Midwest Finesse enthusiasts, including Ned...

Back by popular demand and formerly known as the Rain MinnowZ, the Zman TRD Minnowz are a preferred profile of Midwest Finesse enthusiasts, including Ned...

Designed to be paired with the Finesse TRD, Finesse ShadZ, TRD TubeZ or Hula StickZ to create the perfect Ned Rig, the Zman Finesse Shroomz...

The Zman Finesse TRD is designed specifically for the Midwest Finesse style of fishing, more commonly known as the Ned Rig, which has been gaining...

A weedless version of the popular mushroom-shaped jighead, the Zman Finesse Shroomz Weedless features a double stainless multi-strand wire weedguard that makes it possible to...

A weedless version of the popular mushroom-shaped jighead, the Zman Finesse Shroomz Weedless features a double stainless multi-strand wire weedguard that makes it possible to...

Designed to be paired with the Finesse TRD, Finesse ShadZ, TRD TubeZ or Hula StickZ to create the perfect Ned Rig, the Zman Finesse Shroomz...

Time and again, top anglers rely on the Zman Chatterbait 0.375 Ounce bladed swim jig to help fill livewells and cash tournament checks. This groundbreaking...

Combining a traditional mushroom-shaped head with a weedless EWG hook, the NedlockZ EWG Jighead allows for easy weedless rigging and effortless hooksets with Ned Rig...

Combining a traditional mushroom-shaped head with a weedless EWG hook, the NedlockZ EWG Jighead allows for easy weedless rigging and effortless hooksets with Ned Rig...

Combining a traditional mushroom-shaped head with a weedless EWG hook, the NedlockZ EWG Jighead allows for easy weedless rigging and effortless hooksets with Ned Rig...

Combining a traditional mushroom-shaped head with a weedless EWG hook, the NedlockZ EWG Jighead allows for easy weedless rigging and effortless hooksets with Ned Rig...

Back by popular demand and formerly known as the Rain MinnowZ, the Zman TRD Minnowz are a preferred profile of Midwest Finesse enthusiasts, including Ned...

The Zman Finesse TRD is designed specifically for the Midwest Finesse style of fishing, more commonly known as the Ned Rig, which has been gaining...

The Zman Finesse TRD is designed specifically for the Midwest Finesse style of fishing, more commonly known as the Ned Rig, which has been gaining...