Fishing Baits & Lures

Ultra Lite trout and panfish anglers will really appreciate the durability of these little spinners. Included is everything from an #00 Ultra Lite Wooly Worm...

Designed by Elite Series pro Brett Hite in conjunction with Japanese luremaker Evergreen International, the ChatterBait Jack Hammer is among the most refined and highly...

Designed by Elite Series pro Brett Hite in conjunction with Japanese luremaker Evergreen International, the ChatterBait Jack Hammer is among the most refined and highly...

Designed by Elite Series pro Brett Hite in conjunction with Japanese luremaker Evergreen International, the ChatterBait Jack Hammer is among the most refined and highly...

A valuable combination of refined energy, unpredictable action and visual stealth, the new Z-Man JackHammer StealthBlade adds an exciting new chapter to the book of...

Designed around the knowledge that gamefish target the eyes of baitfish, the Zman Redfish Eye Jig Heads sport the largest eye of any jighead in...

Designed around the knowledge that gamefish target the eyes of baitfish, the Zman Redfish Eye Jig Heads sport the largest eye of any jighead in...

Time and again, top anglers rely on the Zman Chatterbait 0.5 Ounce bladed swim jig to help fill livewells and cash tournament checks. This groundbreaking...

Combining a traditional mushroom-shaped head with a weedless EWG hook, the NedlockZ EWG Jighead allows for easy weedless rigging and effortless hooksets with Ned Rig...

Back by popular demand and formerly known as the Rain MinnowZ, the Zman TRD Minnowz are a preferred profile of Midwest Finesse enthusiasts, including Ned...

Featuring a segmented, fish-shaped body and forked tail that create an extremely lifelike baitfish profile, the RaZor ShadZ pulls double duty as a first-of-its-kind floating/diving...

Designed by Elite Series pro Brett Hite in conjunction with Japanese luremaker Evergreen International, the Zman Chatterbait Jack Hammer is among the most refined and...

The culmination of nearly a decade of testing and tweaking ElaZtech finesse baits, the TicklerZ is arguably the most effective Ned Rig bait ever made....

The Rapala Giant Lure is a 29 inch version of the Original. These Giant Lures come packaged in giant Rapala style carton with the legend...

The Mepps Black Fury Bass Pocket Pac helps the bass fisherman select the right lure for either largemouth or smallmouth bass. It features three #3...

Combining a traditional mushroom-shaped head with a weedless EWG hook, the NedlockZ EWG Jighead allows for easy weedless rigging and effortless hooksets with Ned Rig...

It's a well know fact that big pike like dressed spinners and this kit offers six of our big #5 Aglias. These are the original...

Salmon fishermen from the Great Lakes, Pacific Northwest and Alaska all agree you won't find a better selection of lures for tackle busting salmon than...

If you're planning a Canadian fishing adventure and you plan on tying into trophy pike or musky, this is the kit for you. Big Canadian...

If you're planning a Salmon fishing trip to Alaska this is the kit for you. We consulted with several lodge owners and Alaska salmon guides...

The Mepps Aglia Long Bass Pocket Pac features two #2 (1/4 oz.) Mepps Aglia Long spinners with bright strike attractor sleeves. Also included is a...

Back by popular demand and formerly known as the Rain MinnowZ, the Zman TRD Minnowz are a preferred profile of Midwest Finesse enthusiasts, including Ned...

The preeminent finesse jighead for systematic finesse, swimbait and soft jerkbait fishing, the Finesse EyeZ Jighead calls on a low-center-of-gravity head with Z-Man’s grooved Stabiltrack...

Designed by Elite Series pro Brett Hite in conjunction with Japanese luremaker Evergreen International, the ChatterBait Jack Hammer is among the most refined and highly...

A valuable combination of refined energy, unpredictable action and visual stealth, the new Z-Man JackHammer StealthBlade adds an exciting new chapter to the book of...

The Finesse TRD (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more commonly known as the Ned Rig, which has...

A valuable combination of refined energy, unpredictable action and visual stealth, the new Z-Man JackHammer StealthBlade adds an exciting new chapter to the book of...

Designed around the knowledge that gamefish target the eyes of baitfish, the Zman Redfish Eye Jig Heads sport the largest eye of any jighead in...

Combining a traditional mushroom-shaped head with a weedless EWG hook, the NedlockZ EWG Jighead allows for easy weedless rigging and effortless hooksets with Ned Rig...

Time and again, top anglers rely on the Zman Chatterbait 0.375 Ounce bladed swim jig to help fill livewells and cash tournament checks. This groundbreaking...

An ultra-realistic crayfish imitation, the TRD CrawZ was designed for Ned-rigging but is also ideal for use as a finesse jig trailer and even as...

The Finesse TRD (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more commonly known as the Ned Rig, which has...

The Rapala Giant Lure is a 29 inch version of the Original. These Giant Lures come packaged in giant Rapala style carton with the legend...

A valuable combination of refined energy, unpredictable action and visual stealth, the new Z-Man JackHammer StealthBlade adds an exciting new chapter to the book of...

Back by popular demand and formerly known as the Rain MinnowZ, the Zman TRD Minnowz are a preferred profile of Midwest Finesse enthusiasts, including Ned...

The Zman Finesse TRD is designed specifically for the Midwest Finesse style of fishing, more commonly known as the Ned Rig, which has been gaining...

The preeminent finesse jighead for systematic finesse, swimbait and soft jerkbait fishing, the Finesse EyeZ Jighead calls on a low-center-of-gravity head with Z-Man’s grooved Stabiltrack...

Featuring a segmented, fish-shaped body and forked tail that create an extremely lifelike baitfish profile, the RaZor ShadZ pulls double duty as a first-of-its-kind floating/diving...

Engineered with a solid nose for easy rigging on Finesse ShroomZ jigheads, the 2.75in TRD TubeZ exemplifies, quite simply, the perfect Ned Rig-sized tube bait...

Incorporating the familiar profile and irresistible action found in the hugely popular Finesse TRD, the upsized Big TRD draws even more attention to help trigger...

Time and again, top anglers rely on the Zman Chatterbait 0.25 Ounce bladed swim jig to help fill livewells and cash tournament checks. This groundbreaking...

Back by popular demand and formerly known as the Rain MinnowZ, the Zman TRD Minnowz are a preferred profile of Midwest Finesse enthusiasts, including Ned...

Combining a traditional mushroom-shaped head with a weedless EWG hook, the NedlockZ EWG Jighead allows for easy weedless rigging and effortless hooksets with Ned Rig...

Designed to be paired with the Finesse TRD, Finesse ShadZ, TRD TubeZ, or Hula StickZ to create the perfect Ned Rig, the Finesse ShroomZ jighead...

Featuring a segmented, fish-shaped body and forked tail that create an extremely lifelike baitfish profile, the RaZor ShadZ pulls double duty as a first-of-its-kind floating/diving...

Engineered with a solid nose for easy rigging on Finesse ShroomZ jigheads, the 2.75in TRD TubeZ exemplifies, quite simply, the perfect Ned Rig-sized tube bait...

An ultra-realistic crayfish imitation, the TRD CrawZ was designed for Ned-rigging but is also ideal for use as a finesse jig trailer and even as...

Incorporating the familiar profile and irresistible action found in the hugely popular Finesse TRD, the upsized Big TRD draws even more attention to help trigger...

The right bait can be the difference between a big day and coming up empty, and when finesse tactics are in order, the Hula StickZ...

Back by popular demand and formerly known as the Rain MinnowZ, the Zman TRD Minnowz are a preferred profile of Midwest Finesse enthusiasts, including Ned...

Super-soft, impossibly durable ElaZtech construction allows the 6-inch Long ShotZ to perform unlike any other dropshot bait available. A tapered nose is marked with a...

This downsized ElaZtech swimbait delivers the incredible softness, swimming action, and 10X Tough durability of its larger brethren in a smaller package. Featuring Z-Man's exclusive...

This downsized ElaZtech swimbait delivers the incredible softness, swimming action, and 10X Tough durability of its larger brethren in a smaller package. Featuring Z-Man's exclusive...

Crafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action tails with...

A weedless version of the popular mushroom-shaped jighead, the Zman Finesse Shroomz Weedless features a double stainless multi-strand wire weedguard that makes it possible to...

Time and again, top anglers rely on the Zman Chatterbait 0.375 Ounce bladed swim jig to help fill livewells and cash tournament checks. This groundbreaking...

Designed to be paired with the Finesse TRD, Finesse ShadZ, TRD TubeZ, or Hula StickZ to create the perfect Ned Rig, the Finesse ShroomZ jighead...

An ultra-realistic crayfish imitation, the TRD CrawZ was designed for Ned-rigging but is also ideal for use as a finesse jig trailer and even as...

As versatile as they are productive, super-tough, salt-impregnated ZinkerZ sink slowly and tantalizingly when fished unweighted. Rigged straight, Texas, Carolina, wacky, or drop shot style,...

As versatile as they are productive, super-tough, salt-impregnated ZinkerZ sink slowly and tantalizingly when fished unweighted. Rigged straight, Texas, Carolina, wacky, or drop shot style,...